HRM Role in Social and Environmental Sustainability

 

Figure 1, source; (www.thesocialripples.com)


In today’s business world, the concern on social and environmental sustainability has become a crucial aspect. According to Proença (2022), sustainability defined as “that meets the needs of the present without compromising the ability of future generations to meet their own needs” (World Commission on Environment and Development, 1987).

Now many organizations have to focus on this as the climate change, regularity pressure and the social demand for greater environmental & social responsibility have increased (Cohen, Taylor, Camen, 2012). The HRM has a major role in driving the organization throughout this.

 

Importance of Improving Sustainability

According to Reidy (2023), an organization needs a sustainability plan since it improves the long-term prospects of the business. In addition to influencing the organization's destiny, it reduces costs. Using greener technologies will contribute to the healthier planet.

Practicing social & environmental sustainability enhances the company's reputation. As a result, it will draw in more customers and appeal to both present and potential employees for your business. Sustainability is important for marketing and hiring strategies, also the people like to join business with well-known companies.

Figure 2, source; (tracextech.com)


HRM Involvement in Sustainability

HRM has to play an important role in organizations adopting a sustainability strategy, balancing environmental and social goals with traditional financial performance metrics. This has to ensure consistent implementation of the strategy across the organization, fostering a workforce with trust, values, skills, and motivation for success. According to Corporate Wellness Magazine (2024), some ways HR could contribute to sustainability has mentioned as bellow.

  1. Recruitments & selections - Can go for the applicants who share the organization's eco-friendly objectives by considering an applicant's awareness of the social & environment aspects and their capacity to support sustainability activities.
  2. Developing Sustainability Policies – HR involvement in developing policies that aligned with the organizational goals. This could be involved with waste reduction, energy conservation, carbon footprint mitigation and sustainable procurement.
  3. Encouraging Employee Engagement – Can be actively promoting sustainability through awareness campaigns, workshops, and training sessions, fostering employee morale and promoting eco-friendly practices, thereby fostering a sense of collective responsibility.
  4. Implementing Green Initiatives - Promoting sustainability by collaborating with cross-functional teams to implement energy-efficient technologies, recycling programs, and promoting sustainable transportation options, reduce water consumption etc.
  5. Monitoring and Reporting – Involvement in the responsibility within the organization by monitoring and reporting key performance indicators, promoting accountability and identifying areas for improvement. 

Video 1, source; (youtube.com)

Conclusion

Focused on sustainability is crucial for an organization for the long-term prospects, especially with the current global trends. The identification of true value and the importance of sustainability is vital and therefore this should be applied to the organizational culture as a DNA. This couldn’t be sustained with the rules or regulations, and everyone should be aligned with their true expectations. Therefore, HRM has a major role to develop employee mindset and drive them through. The ultimate result of all of this will be to give a feeling of a healthier planet for the future.

 

References

Cohen, E., Taylor, S. & Camen, M., 2012. HRM’s Role in Corporate Social and Environment Sustainability. 1st ed. s.l.:SHRM Foundation.

Corporate Wellness Magazine, 2024. Corporate Wellness Magazine. [Online]
Available at: https://www.corporatewellnessmagazine.com/article/hrs-role-in-environmental-sustainability-initiatives
[Accessed 13 April 2024].

Proença, T., 2022. redalyc.org. [Online]
Available at: https://www.redalyc.org/journal/1551/155173166003/html/
[Accessed 13 April 2024].

Reidy, C., 2023. SHEmedia. [Online]
Available at: https://www.unsustainablemagazine.com/hr-in-corporate-sustainability/
[Accessed 13 April 2024].

 

Comments

  1. Fostering employee moral and promoting eco friendly and promoting it's HR response

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  2. Without focus on sustainability ,cant achieve long term objective of the organization

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  3. Really engaging read! It's impressive how you tied HRM's role to broader environmental and social goals. Spot on with the strategies too.

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  4. Good article. Sustainability is key for long term success, embedded in organizational culture via HRM.

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  5. One of the key strategy of long term success in any organization, as you clearly described these initiatives encourage employees to actively participate in green initiatives both inside and outside the workplace, in addition to educating them about sustainability practices.

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  6. Very important post! Your post brilliantly highlights how HRM can lead the charge in fostering social and environmental sustainability within organizations. Well done!!

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  7. An insightful exploration of HR's pivotal role in driving social and environmental sustainability within organizations! From recruiting applicants who align with eco-friendly objectives to developing sustainable policies and promoting employee engagement, HR plays a crucial role at every step. A well-executed sustainability plan not only influences organizational destiny but also reduces costs and enhances reputation, attracting both customers and employees who value environmental responsibility. HR's involvement in promoting sustainability through recruitment, policy development, employee engagement, green initiatives, and monitoring and reporting is essential for driving organizational success in today's increasingly eco-conscious world.

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  8. This comment has been removed by the author.

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  9. HRM plays a crucial role in fostering a culture of sustainability by aligning employees' values with the organization's core expectations and promoting sustainable practices in their work and daily decisions.

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  10. The article underscores the critical role of sustainability in organizational success, emphasizing its integration into company culture and the pivotal role of HRM in driving this shift.

    ReplyDelete

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